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ATI Renames GPUs Too
Posted by Regeneration on February 5th, 2009, 04:21 PM

While Nvidia is about to rename the GeForce 8800 GT again, it seems that the red team are not innocent as well. According to Fudzilla’s report, ATI has rebranded some of its Radeon HD 3000 products as HD 4000 products too recently. Fuad Abazovic has recently retrieved this information directly from Catalyst 9.1 installation file. The subject file is CH_75108.inf and it is currently shows 11 new Radeon HD 4000 cards.

"ATI Radeon HD 4230" = ati2mtag_RV610, PCI\VEN_1002& DEV_95C5
"ATI Radeon HD 4230 " = ati2mtag_RV610, PCI\VEN_1002& DEV_95C5
"ATI Radeon HD 4250" = ati2mtag_RV610, PCI\VEN_1002& DEV_95C5
"ATI Radeon HD 4250 " = ati2mtag_RV610, PCI\VEN_1002& DEV_95C5
"ATI Radeon HD 4250 " = ati2mtag_RV610, PCI\VEN_1002& DEV_95C0
"ATI Radeon HD 4570 " = ati2mtag_RV630, PCI\VEN_1002& DEV_9598
"ATI Radeon HD 4580" = ati2mtag_RV630, PCI\VEN_1002& DEV_9598
"ATI Radeon HD 4730 " = ati2mtag_RV630, PCI\VEN_1002& DEV_9505
"ATI Radeon HD 4730 " = ati2mtag_RV630, PCI\VEN_1002& DEV_9505
"ATI Radeon HD 4750" = ati2mtag_RV630, PCI\VEN_1002& DEV_9505
"ATI Radeon HD 4750 " = ati2mtag_RV630, PCI\VEN_1002& DEV_9505

I would like to show my concern for this matter. Like most of you, I think it is totally unfair to take old products and rebrand them as new. There is a name for this kind of business, I call it a fraud. Taking product X or Y and renaming it to make it look newer just to generate confusion among consumers is really lame and forbidden by law. Nvidia and ATI should cease renaming, or at least they should provide some kind of notification on the product's box.

Last edited by Regeneration; February 5th, 2009 at 04:26 PM..

9 Comments
i agree
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Ditto, but remember that rebranding of GPUs was invented by NV...
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Rebranding will never fool an enthusiast, regular customers on the other hand are easy prey for this retarded tactic.
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Renaming is plain stupid.

NV Geforce 8800GT=9800GT=GTS250 what else are they gona do? 9800gx2=GTS275?

its just marketing BS and should be stopped!
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I don't really think that something like that will really take place. There were some rumors like that in the past and AMD proved it to be a nonsense. Don't judge BOTH companies till it actually happens.
-----
sorry for my poor english, didn't eat good breakfest :P
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honestly with the economy the way it is i wouldnt put it past them, it costs alot of money to retool a factory to strt making a new product, it would be alot cheaper for them to rebrand some old cards and if any of this holes any truth to it then their targeting the ones they know enthusiasts wont buy anyways, but i guess time will tell
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Actually it's false advertising. Totally illegal.
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well no, its not, they can name their cards whatever they want too, false advertising would be saying its also a bread maker
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Ok guys, all of you still can wait for new cards from AMD/ATI, but i already have radeon hd4750, here you are:



Ha ha ha :-)
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